New Digital Innovations Reshaping The Way Business Serves Customers

Almost everything is going digital including business; however with every innovation going digital means changes. Traditionally, going digital allows business to reach out to new customers or reduce their ad expenses. Today, new digital technologies are changing business models and reshaping the way business serves their customers.

Automation when combined with artificial intelligence (AI) and machine learning will revolutionize the way people work, the way they interact and the way that new experiences are created for people. According to Shamayun Miah, partner and vice president of global business services of IBM Corp machine learning, AI, and IBM’s own cognitive computing will come together to create real value that is not only found in reducing costs but in innovations that will create new business models including industries.

The reality is business heavily relies on automation. Automation can be found in production lines, manufacturing logistics and everywhere. New value can be generated when learning technologies are combined with what already exists to expand the scope and scale of what can still be done. Miah further explained that machine learning is creating a new level of intelligence to change customer experience according to what companies deliver.

The way people connect with technologies is a vital part of a new revolution. For example, augmented reality (AR) is here and it is expected to stay. AR is transformational and is already making an impact on returns. However, the best results that will shape the industry needs speed, quality and costs.

There are also advancements with how digital business thinks and that is happening because the possibilities for digital business are unlimited. The world has never seen greater access to technology at fewer costs. Physical businesses are now transforming to online digital applications. Businesses are now moving into a world of consumer services.

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